Shared an office at Troma with the author, Jeff Sass, while he plied his trade. Gave a clinic in marketing every time he answered the phone. Joy to watch. From a blub he recently emailed me:
Back in the days when film was actually film, and a "mobile" phone was the one in the kitchen with the 25-foot cord, I was making low-budget action/horror films for the legendary independent studio, Troma. And the lessons I learned making "B" movies have stayed with me all the way to the "C-suite."
This is not your typical business and marketing book. It is fun and funny as I do my best to extract practical, actionable lessons from my wild and crazy experiences making wild and crazy movies.
The book is available now at Amazon.com in Paperback and Kindle versions, and some chapters are available for free at the book's website and on Facebook. I hope you'll consider reading it, and if you do and enjoy it, please leave a review on Amazon. It will help a great deal and I'll be forever grateful!